
Welcome to The Guiding Light, a blog dedicated to branding, self-discovery, and the magic of stepping into your true essence. Here, you’ll find insights on personal branding, storytelling, energy alignment, and how to create a presence that feels as radiant as you are. Whether you’re redefining your brand, finding your voice, or reconnecting with your purpose, this space is here to illuminate your path and help you move forward with confidence and clarity.
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Discover • Align • Express •

Community Outreach: Finding Your Light, Finding Your People
A brand isn’t just what you create—it’s also where you show up, how you interact, and who you surround yourself with. Success isn’t just about visibility—it’s about being seen by the right people, in the right places, at the right time.

Branding & Development: Honoring Your Role in the Village
Branding isn’t just a logo. It’s not just a tagline or a color palette. It’s the feeling people get when they experience you. It’s the energy your business carries before you even speak.

Personal Branding as a Ritual of Self-Discovery
When you walk into a room, your aura speaks before you do. Personal branding is about making sure that the energy you bring matches the truth of who you are. It’s about feeling at home in your own skin, whether you’re at work, on social media, in your relationships, or just moving through your daily life.

Why I Offer Sliding Scale Pricing: A Village Witch’s Approach to Accessibility & Abundance
This model works because I trust in the flow of energy—that those who are meant to work with me will find their way here, that support will circulate in the ways it’s meant to, and that when we give from a place of authenticity and integrity, abundance follows.